Amazon PPC Insights

We give away the secrets. We sell the implementation.

◇ STRATEGY

The Hidden Tax: Why 80% of Sellers Waste 30% of Their PPC Budget

Most Amazon sellers think they're optimizing campaigns. In reality, they're bleeding money on irrelevant search terms. Here's how to find and eliminate waste at the search term level.

2025-02-08 Read More →
◇ DATA

Search Term Isolation: The $50K/Month Difference

Generic campaign optimization is dead. The future is surgical: isolating high-performing search terms into their own campaigns with precise bid control. Here's our exact methodology.

2025-02-05 Read More →
◇ CASE STUDY

How We Took ACOS From 36% to 6% in 60 Days (Real Dashboard Breakdown)

A complete teardown of our process for Trailer Parts 4U. We'll show you the exact campaigns, bid changes, and negative keyword strategy that tripled profitability.

2025-02-01 Read More →
◇ OPTIMIZATION

The Negative Keyword Architecture: Build Once, Profit Forever

Most sellers add negative keywords reactively. We build systematic architectures that prevent waste before it happens. The result: 40% less wasted spend, automatically.

2025-01-28 Read More →
◇ ADVANCED

Dayparting on Amazon: When to Pause Ads for Maximum Profitability

Not all hours are equal. We've analyzed millions in ad spend to identify when Amazon ads perform best—and when they burn money. Here's the data.

2025-01-25 Read More →
◇ TOOLS

The 5-Minute Audit: Find $10K in Wasted Spend (Free Tool)

Upload your Search Term Report and our algorithm will identify waste in 60 seconds. No signup, no commitment—just instant insights into where your budget is leaking.

2025-01-20 Try It Now →

Recent Performance Snapshot

Live data from our current client accounts (anonymized for privacy)

Wellness Brand - Monthly Performance

ACOS
28.4%
↓ 11.6% vs last month
Sales
$187K
↑ 8.2% vs last month
ROAS
3.52x
↑ 0.48x vs last month

Through systematic search term isolation, we identified 1,847 unprofitable keywords and reallocated $12K/month to high-converting terms. Result: more sales, less waste.

E-Commerce Brand - Quarterly Trend

Waste Eliminated
$47K
Quarterly savings
Profit Increase
+32%
vs previous quarter
Search Terms Optimized
2,341
Negative keywords added

Our Data Purification™ process scanned 45 days of search term data, identifying waste patterns invisible to standard reporting. The compound effect is transformational.

Stop Reading. Start Recovering.

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